Acacia Malhado
I am a specialist in tourism and mobility and have a doctorate in Human Geography. I have worked in various countries, acquiring diverse experiences in various aspects of tourism and sustainable development. I am an inspirational leader, lecturer and researcher with proven experience in tourism, sustainability, mega-events, travel behavior, emission strategy, and environmental economics.
less
Related Authors
InterestsView All (8)
Uploads
Papers by Acacia Malhado
increasingly considered as an answer to meeting the massive demand for transport and mobility during such short-term events, while it may also generate the desirable long-term legacy of sustainable mobility options to the host cities. One potentially effective means to reduce private car use and to promote long-term sustainable transport usage is through influencing the public acceptability of alternative transport options. To begin to address this knowledge shortfall, a study was conducted in Manaus, Brazil, in the year 2011 (before the World Cup). The findings recommend that a change in travel behavior, particularly during a mega-event, is more effectively achieved if policy-makers give priority to the measures
promoting sustainable mobility. Therefore, transport policy-makers should encourage the use of sustainable transport and/or mobility over the application of measures that would punish private car use.
Research on mobility and travel behaviour at mega-events is still in its infancy and there is a general lack of baseline data and quantitative studies. Here, we address this shortfall by surveying attitudes and travel behaviour of tourists and residents in the Brazilian city of Manaus, a host city for the 2014 FWC. Our
results suggest that in addition to the availability of information about PT, perceptions of ‘travel time’ and ‘convenience’ influence attitudes and may be important targets for promoting behavioural change. These results highlight the importance of providing good access to clearly targeted information on sustainable travel options. More generally, we demonstrate that successful development of sustainable mobility for mega-events must carefully align with local attitudes and behaviours.
Books by Acacia Malhado
increasingly considered as an answer to meeting the massive demand for transport and mobility during such short-term events, while it may also generate the desirable long-term legacy of sustainable mobility options to the host cities. One potentially effective means to reduce private car use and to promote long-term sustainable transport usage is through influencing the public acceptability of alternative transport options. To begin to address this knowledge shortfall, a study was conducted in Manaus, Brazil, in the year 2011 (before the World Cup). The findings recommend that a change in travel behavior, particularly during a mega-event, is more effectively achieved if policy-makers give priority to the measures
promoting sustainable mobility. Therefore, transport policy-makers should encourage the use of sustainable transport and/or mobility over the application of measures that would punish private car use.
Research on mobility and travel behaviour at mega-events is still in its infancy and there is a general lack of baseline data and quantitative studies. Here, we address this shortfall by surveying attitudes and travel behaviour of tourists and residents in the Brazilian city of Manaus, a host city for the 2014 FWC. Our
results suggest that in addition to the availability of information about PT, perceptions of ‘travel time’ and ‘convenience’ influence attitudes and may be important targets for promoting behavioural change. These results highlight the importance of providing good access to clearly targeted information on sustainable travel options. More generally, we demonstrate that successful development of sustainable mobility for mega-events must carefully align with local attitudes and behaviours.