Privacy Policy
Effective Date: May 19, 2026
Navy Blue Digital LLC (“we,” “us,” or “our”) operates Easy Lead Distribution (“ELD” or “Service”). This Privacy Policy explains how we collect, use, and protect your information when you use our Service.
1. Information We Collect
Account Information
When you create an account, we collect:
- Name
- Email address
- Company name
Payment Information
Payment processing is handled by our payment provider, Paddle. We do not store your credit card details. Paddle’s privacy policy governs their handling of your payment information.
Lead Data
Lead sellers upload lead data to distribute through our platform. This may include names, email addresses, phone numbers, addresses, and other fields. Lead sellers are responsible for ensuring they have proper consent to share this data.
Lead data may also be collected through our WordPress plugins, which transmit form submissions to ELD via secure HTTPS when a form is connected to a Lead Flow.
Automatically Collected Information
When you use our Service, we automatically collect:
- Device information (device type, operating system)
- App usage data and analytics (via Firebase Analytics)
- Push notification tokens
- IP address
2. How We Use Your Information
We use your information to:
- Provide and operate the Service
- Process transactions and manage subscriptions
- Send transactional emails (account confirmations, notifications)
- Analyze usage to improve the Service
- Respond to support requests
- Comply with legal obligations
We do not sell your personal information.
3. How We Share Your Information
We share your information only with:
Service Providers
- Firebase (authentication, database, analytics, push notifications)
- Resend (transactional emails)
- Paddle (payment processing)
- FirstPromoter (affiliate tracking)
These providers process data on our behalf and are contractually obligated to protect your information.
Lead Distribution
Lead data uploaded by sellers is distributed to buyers through our platform. This is the core function of the Service.
Legal Requirements
We may disclose information if required by law or to protect our rights and safety.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies on our website to operate the Service, analyze usage, and support our marketing and affiliate program.
Analytics and Advertising
We use the Meta (Facebook) Pixel and Google tracking tags (including Google Analytics and Google Ads) to understand how visitors interact with our website, measure the performance of our marketing, and serve relevant ads. These tools collect information such as pages visited, actions taken, IP address, and device or browser details. This data is processed by Meta Platforms, Inc. and Google LLC under their own privacy policies.
Affiliate Tracking
We use an affiliate tracking solution that sets cookies to attribute referrals from our affiliate partners. These cookies record the referring affiliate and the timestamp of the visit so we can credit commissions correctly. They do not collect sensitive personal information.
Your Choices
You can control or disable cookies through your browser settings. You can also opt out of personalized advertising directly through Meta’s ad preferences and Google’s ad settings. Disabling cookies may affect the functionality of certain parts of the website.
5. Data Retention
We retain your account information for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal or business purposes.
Lead data retention is determined by the lead seller’s settings and subscription status.
6. Your Rights
Depending on your location, you may have the right to:
- Access your personal data
- Correct inaccurate data
- Delete your data
- Export your data
- Withdraw consent
- Object to processing
To exercise any of these rights, contact us at [email protected].
Account Deletion
You may request deletion of your account by emailing [email protected]. We will process your request within 30 days.
7. International Data Transfers
We operate globally and your data may be processed in countries outside your own, including the United States. By using the Service, you consent to this transfer. We take appropriate measures to protect your data regardless of where it is processed.
8. Security
We implement reasonable security measures to protect your information, including encryption and secure data storage through Firebase. However, no method of transmission over the internet is 100% secure.
9. Children’s Privacy
The Service is not intended for anyone under 18 years of age. We do not knowingly collect personal information from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by email or through the Service. Continued use after changes take effect constitutes acceptance.
11. Contact Us
If you have questions about this Privacy Policy, contact us at:
By using Easy Lead Distribution, you acknowledge that you have read and understood this Privacy Policy.
