The Analytics dashboard helps you track and analyze user behavior across all your Everest Forms. You can monitor submissions, view conversion rates, check device breakdowns, and identify your top-performing forms all from a single page in your WordPress dashboard.
Prerequisites:
- Everest Forms Pro.
Access the Analytics Dashboard #
Go to Everest Forms → Analytics in your WordPress admin. By default, the dashboard displays analytics for all forms.

Review Key Metrics #
The top section displays summary cards with your most important form analytics. Each card also shows a comparison with the previous period so you can spot trends at a glance.You can change the metric displayed on each card using its dropdown. Available options include:
- Total Submissions: Total number of form entries submitted.
- Complete Submissions: Number of fully completed form submissions.
- Incomplete Submissions: Number of partially filled forms that were not completed.
- Impressions: Number of times the form was viewed by users.
- Conversion Rate: Percentage of form views that resulted in a submission.
- Bounce Rate: Percentage of users who left without interacting with the form.
- Abandonment Rate: Number of users who started filling the form but didn’t submit.
- Revenue: Percentage of started forms that were not completed.
- Total Submissions: Total income generated from form submissions.
- Total Transactions: Number of successful payment transactions made through the form.

View Overview Charts #
The chart section provides a visual representation of your form analytics over time. You can switch between different chart groups using the dropdown:
- Submissions Overview: Displays Total, Completed, Abandoned, Bounced, and Impressions in one combined chart.
- Entry Status: Focuses on form entry statuses.
- Payment Overview: Shows payment-related metrics.
Each group can show all related metrics in a single combined chart, or you can use the dropdown to switch to an individual chart and focus on one metric at a time.
Use the toggle on the right to switch between a line graph and a bar graph, depending on how you prefer to visualize the data.

Explore Detailed Insights #
This section provides deeper insights into form performance and user behavior. Use the dropdown to switch between different views:
- Device Breakdown: Distribution of users by device (desktop, mobile, tablet).
- Top Performing Forms (Entries): Forms with the highest number of submissions.
- Top Performing Forms (Revenue): Forms generating the most revenue.
- Complete vs Incomplete Entries: Comparison of successfully submitted vs unfinished forms.
- Revenue Overview: Summary of earnings over time.
- Top Referral Pages: Shows the URLs of pages where users most frequently land before reaching your form.

Export and Print #
CSV Export #
Click the Export button at the top-right to download the currently displayed analytics data as a CSV file.

Print #
Click the Print button to open your browser’s print dialog. Only the currently displayed data and selected filters will be included in the printout.

