Event Starts in: [hurrytimer id="54045"]
Notice: Trying to access array offset on value of type bool in /home/digimaea/public_html/wp-content/themes/Impreza/digimarcon/header.php on line 1722

Attend In-Person or Online!

Other DigiMarCon Events

Notice: Trying to access array offset on value of type bool in /home/digimaea/public_html/wp-content/themes/Impreza/digimarcon/header.php on line 1889

Notice: Trying to access array offset on value of type bool in /home/digimaea/public_html/wp-content/themes/Impreza/digimarcon/header.php on line 1891

Master Classes

Home » Master Classes

DigiMarCon East 2025 is offering three limited-attendance Master Classes on Monday, July 7th at different times allowing attendees to attend them all. Master Classes are 2 hours duration with Networking time before and after and are only available to conference attendees. All Master Classes are included in the VIP and All Access Pass. For Main Conference Pass holders Master Class fees are $195 (USD) each.

Master Classes provide the practices, applications, and hands-on exposure you need to become (and remain!) a top performer in your field. Whether you are a consultant, site designer, website owner, or in-house marketing professional, this is an opportunity to experience firsthand the latest developments in digital marketing. Regardless of your experience level, you will leave these intensive master classes with skills to improve your online business results.

#3 Content Marketing Master Class

3:30pm – 5:30pm, Monday, July 7th, 2018

Master Class Facilitator: Arnie Kuenn, Chief Executive Officer, Vertical Measures

Have you been “doing” content marketing for a while now with no substantial results to show for it? Join the content marketing experts from Vertical Measures, where you’ll learn an 8 step formula for starting or revamping your content marketing program in order to drive traffic, leads, and sales.

In this master class, Arnie will guide you through various exercises in an interactive workbook (note: a laptop is highly recommended), so you will walk away from the conference with not only a better understanding of content marketing, but action steps that can guide your efforts for months.

Following this 8 Step Process you will learn a dynamic process that organizations can follow to provide a structure and framework to their efforts. You will gain knowledge on how each step fits into the larger picture:
1. Strategy Development | The major questions you must answer when creating or revamping your strategy
2. Ideation | How to come up with hundreds of topic ideas painlessly that people are actually searching for
3. Content Creation | A dive into the content formats that are most effective for different goals
4. Optimization | SEO fundamentals are vital, yet often forgotten by even seasoned marketers
5. Promotion | Gain momentum with social media platforms by using paid promotional strategies
6. Distribution | How you can get more eyes on your content through targeted, off-site channels
7. Lead Nurture | Email is a vital component of a content marketing strategy that keeps your relationships alive
8. Measurement | Learn how to decipher your metrics so your data will tell the story of your results

Attend to get real-world advice from an experienced trainer who has been in the trenches and seen what it takes to make content marketing truly work. Plus, you’ll be equipped with even more insights and tools, including:

Access to additional actionable worksheets and guides
How to create a culture of content marketing within your organization
How to align your processes, priorities, and people to drive new business
Ways to jumpstart your strategy with simple “hacks” that actually work
Tips on the very best content to create and how to format it

In addition to the interactive workbook, you will access to Vertical Measures’ latest 300-page book that goes into each of the 8 Steps in further detail, Content Marketing Works: 8 Steps to Transform your Business.

Stay Tuned! The complete Master Classes for DigiMarCon EAST 2018 has not been announced. Below are Master Classes from DigiMarCon EAST 2016.

#1 Social Media Marketing Master Class

8:00am – 10:00am, Friday, May 13th, 2016

Master Class Facilitator: Ramon Ray, Technology Evangelist, Infusionsoft

Traditional sales is good – but it’s dead. What works is first educating customers. In today’s digital economy much of that education is delivered through social content. In this master class Ramon shares his proven principles for using engaging content to make sales! Attendees leave with practical insight to take their businesses to the next level using social content. Social content marketing takes time, focus and a plan of action to work and work well – Ramon helps understand this in a simple, energized and humorous presentation. By attending this session, attendees will leave with practical take aways of using social media as a powerful tool for sales and branding. Ramon’s unique take on social media will leave attendees with a fresh perspective and insight on using content (including video and more) to generate more sales in their business.

#2 Search Marketing Master Class

10:30am – 12:30pm, Friday, May 13th, 2016

Master Class Facilitator: Kevin Lee, Executive Chairman, Didit

Paid Search, SEO, Video Search, Directories, Content Syndication, Reputation Management… There are few sources of visibility and traffic more valuable than the search engine results page (SERP). In this 2-hour class, we’ll cover the options available to marketers, as well as discuss how specific marketers should maximize the true ROI of every form of search engine marketing. No single strategy works for every marketer, but there are tried and proven ways to dramatically improve your chances of success. We will keep the session interactive for those who have specific challenges they would like to address.

#3 Content Marketing Master Class

2:00pm – 4:00pm, Friday, May 13th, 2016

Master Class Facilitator: Daniel Lemin, Senior Strategist & Author, Convince and Convert

Face it: content is expensive. Done well, it requires an ecosystem of resources that might include writers, designers, developers or producers. Why bother with all of this expense if it’s not working for you? This Content Marketing Master Class will set you off down the right path on your content efforts. This class is jam-packed with tactics, tools and techniques that you can use to plan a strategic content calendar, create killer content with fewer resources and make your “back catalog” of content work harder for your business. The class will cover content planning and editorial strategy, content production and content optimization. If you are eager to polish your content marketing efforts in 2016, this is the class for you.

Global Event Series

DigiMarCon is the Largest Digital Marketing, Media and Advertising Conference & Exhibition series in the world, with annual events held in all continents (North America, Latin America, Europe, UK, Asia Pacific, Middle East and Africa) in 13 countries (United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Netherlands, Spain, Brazil, Singapore, India, United Arab Emirates and South Africa), across 33 cities (New York, Philadelphia, Boston, Toronto, Vancouver, Montreal, Houston, Dallas, Chicago, Los Angeles, San Francisco, Seattle, Washington DC, New Orleans, Atlanta, Detroit, Miami, Denver, San Diego, Phoenix, Las Vegas, Honolulu, London, Dublin, Amsterdam, Barcelona, Johannesburg, Cape Town, Dubai, Sydney, Auckland, Singapore and Sao Paulo). All DigiMarCon Events can be attended in-person or online. Wherever you are located there is a regional DigiMarCon event nearby you can attend.

5-Star Luxury Event Venues

DigiMarCon Conferences are held in top luxury 5-star event venues across the world such as; Royal Caribbean Cruise Ships, Olympic Stadiums, Marina Bay Sands Expo & Convention Centre and Wynn, JW Marriott, Marriott Marquis, Hyatt Regency, InterContinental, The Westin, Renaissance, Hilton, Conrad, W, Sheraton, Loews and Sofitel Hotel properties. Discount hotel room rates at each venue hotel means no hassle getting to and from the venue each day.

Extensive & Memorable Networking Experiences

Building relationships matter! At DigiMarCon Conferences we have more networking breaks on our program than others. On average there are 8 Networking breaks at each event giving delegates ample opportunities in a relaxed atmosphere to meet others over the 2-days at the event; from 1-hour round table networking luncheons to 3-hour dinner receptions. These networking breaks are set in picturesque locations to facilitate memorable experiences while fostering new relationships. Such experiences include enjoying cocktails and the Sunset over the Pacific Ocean on a private Ocean Terrace in Santa Monica, to being on the Sydney Olympic Stadium playing arena at night enjoying cocktails under the lights, to dining at the 360 Revolving Restaurant at the top of the CN Tower in Toronto for a Dinner Reception, enjoying cocktails on a private promenade overlooking Times Square in New York City, or having fun at the Dazzles Night Club onboard the Royal Caribbean Oasis of the Seas for a Farewell Party, etc.

Industry Thought Leaders from Leading Brands

DigiMarCon Keynotes, Panels and Master Classes are facilitated by the foremost thought leaders in the industry, from celebrity social media influencers to CMO’s from the largest Fortune 500 company brands that are disrupting the digital marketing, media and advertising industry, such as Google, Facebook, Microsoft, Amazon, Oracle, Adobe, eBay, Netflix and more. All presentations are pitch-free, and include actionable takeaways, case studies, strategies and tactics, ready to be applied when back in the office.

Premium Comfortable Meeting Spaces

At DigiMarCon Conferences you are never ‘left in the dark’…. literally, in a large room far away from the stage and speakers, crushed in tight theater seating, without even a table, while sitting in the dark. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with table enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. All tables are situated close with direct view of the stage.

Value for Money & Generous Discounts

DigiMarCon Conferences are affordable to attend, from single-day event passes up to two-day VIP options at a fraction of the cost of other industry events. We offer significant discounts for early bird registrations. Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. For government employees, students, academic, startups, non-profit organizations and teams, we offer generous discounts off the prevailing registration price.

Collaborative Learning & Audience Participation

Attend DigiMarCon and you become part of the show! DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. All DigiMarCon events include regular interactive question and answer sessions with speakers and the audience ideal for collaboration, audience polls, along with ice-breaker and group exercises, steered by charismatic Emcees.

Meet the Speakers in Person

DigiMarCon Conferences put you right up and close with the speakers giving you the opportunity to meet these social media influencers which you follow in person. Speakers are never hidden in private speaker rooms away from the audience, they are in the auditorium sitting right beside you and participating.

Exceptional Customer Service

Attending a conference is a well-researched decision. There are many factors to consider such as location, time, venue, cost, speakers, content, etc. At DigiMarCon our results-obsessed Customer Service team are at your service before, during and after the event to help with your needs. It’s at the core of what we do — it drives our business. Offsite, we are ready to assist you via phone, ticket or chat. Onsite at our Conferences, friendly DigiMarCon staff serve as your hosts. They welcome your input and are happy to assist you.

TECHSPO Technology Expo

At all DigiMarCon Conferences is the co-located exclusive event TECHSPO Technology Expo, which showcases the new generation of technology and innovation, including; AdTech, MarTech, Internet, Mobile and SaaS technologies. Be inspired, amazed and educated on how these evolving technologies will impact your business for the better. Unlimited Access to TECHSPO Technology Expo is included with all DigiMarCon passes.

On Demand Library Access

DigiMarCon All Access & VIP Passes include a 12-month on demand access to hundreds of hours of DigiMarCon speaker keynotes, panels and master class presentations from recent DigiMarCon Conferences, including videos, slide decks and key takeaways, available on demand so you can watch what you want, when you want.

The Largest Digital Marketing, Media & Advertising Community

Attendees of DigiMarcon Conferences gain membership to an exclusive global Digital Marketing, Media and Advertising Community of over 500,000 worldwide subscribers to our award-winning digital marketing blog and over 100,000 members to the International Association of Digital Marketing Professionals (visit https://iadmp.org). This global community comprises of innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community who leverage digital, mobile, and social media marketing. We provide updates to the latest whitepapers and industry reports to keep you updated on trends, innovation and best practice digital marketing.

Safe, Clean & Hygienic Event Environment

The events industry has forever changed in a world affected by COVID-19. The health and safety of our guests, staff and community is our highest priority and paramount. The team at DigiMarCon is dedicated to ensuring a great experience at our in-person events, and that includes providing a safe, clean and hygienic environment for our delegates. Some of the key areas we have implemented safe and hygienic measures include;

Limiting Venue Capacities to allow for Social Distancing
Health and Safety Protocols
Safe Food and Beverages and Food-handling
Sanitation Stations with Hand Sanitizer and Wet Wipes Dispensers
Sanitation and Disinfection of Common and High-Traffic Areas
Physical Distancing Measures Between Attendees
Social Distancing Room and Seating Configurations
Non-Contact Thermal Temperature Scanning

Hybrid Events: Attend In-Person or Online

DigiMarCon has always been industry leaders of the Hybrid Event experience for years (a hybrid event combines a "live" in-person event with a "virtual" online component), no one needs to miss out on attending our events. Each DigiMarCon Conference can be attended in-person (with a Main Conference, All Access or VIP Pass) or online (with a Virtual Pass) giving attendees a choice for the experience they want to have. Attending virtually by viewing a Live Stream or On Demand enables participation by people who might be unable to attend physically due to travel or time zone constraints or through a wish to reduce the carbon footprint of the event. If you would like to meet the speakers, network with fellow marketing professionals at refreshment breaks, luncheons and evening receptions, check out the latest Internet, Mobile, AdTech, MarTech and SaaS technologies providers exhibiting then it is highly recommended to attend DigiMarCon in-person. As the largest Digital Marketing, Media and Advertising Conference series with events in 33 international cities worldwide, across 13 countries, there is bound to be a DigiMarCon Event near you to attend in-person if you can.

High-Profile Audience From Leading Brands

DigiMarCon Conference Series is the annual gathering of the most powerful brands and senior agency executives in your region. The Sharpest Minds And The Most Influential Decision Makers - Together for Two Days.

Who Attends Our Conferences
Brands • Agencies • Solution & Service Providers • Media Owners • Publishers • Entrepreneurs • Start-Ups • Investors • Government • Corporates • Institutes of Higher Learning

Master Classes

#3 Content Marketing Master Class

Master Class Facilitator: Arnie Kuenn, Chief Executive Officer, Vertical Measures

#1 Social Media Marketing Master Class

Master Class Facilitator: Ramon Ray, Technology Evangelist, Infusionsoft

#2 Search Marketing Master Class

Master Class Facilitator: Kevin Lee, Executive Chairman, Didit

#3 Content Marketing Master Class

Master Class Facilitator: Daniel Lemin, Senior Strategist & Author, Convince and Convert

The DigiMarCon Difference

Business and marketing professionals have a lot of choice in events to attend.
As the Premier Digital Marketing, Media and Advertising Conference & Exhibition Series worldwide
see why DigiMarCon stands out above the rest in the marketing industry
and why delegates keep returning year after year

Global Event Series

5-Star Luxury Event Venues

Extensive & Memorable Networking Experiences

Industry Thought Leaders from Leading Brands

Premium Comfortable Meeting Spaces

Value for Money & Generous Discounts

Collaborative Learning & Audience Participation

Meet the Speakers in Person

Exceptional Customer Service

TECHSPO Technology Expo

On Demand Library Access

The Largest Digital Marketing, Media & Advertising Community

Safe, Clean & Hygienic Event Environment

Hybrid Events: Attend In-Person or Online

High-Profile Audience From Leading Brands

Master Classes

#3 Content Marketing Master Class

Master Class Facilitator: Arnie Kuenn, Chief Executive Officer, Vertical Measures

#1 Social Media Marketing Master Class

Master Class Facilitator: Ramon Ray, Technology Evangelist, Infusionsoft

#2 Search Marketing Master Class

Master Class Facilitator: Kevin Lee, Executive Chairman, Didit

#3 Content Marketing Master Class

Master Class Facilitator: Daniel Lemin, Senior Strategist & Author, Convince and Convert

GET YOUR FREE DIGIMARCON BROCHURE AND NEVER MISS AN UPDATE

The DigiMarCon Difference

Business and marketing professionals have a lot of choice in events to attend.As the Premier Digital Marketing, Media and Advertising Conference & Exhibition Series worldwidesee why DigiMarCon stands out above the rest in the marketing industry and why delegates keep returning year after year

Global Event Series

5-Star Luxury Event Venues

Extensive & Memorable Networking Experiences

Industry Thought Leaders from Leading Brands

Premium Comfortable Meeting Spaces

Value for Money & Generous Discounts

Collaborative Learning & Audience Participation

Meet the Speakers in Person

Exceptional Customer Service

TECHSPO Technology Expo

On Demand Library Access

The Largest Digital Marketing, Media & Advertising Community

Safe, Clean & Hygienic Event Environment

Hybrid Events: Attend In-Person or Online

High-Profile Audience From Leading Brands

GET YOUR FREE DIGIMARCON BROCHURE AND
NEVER MISS AN UPDATE

Business and marketing professionals have a lot of choice in events to attend.
As the Premier Digital Marketing, Media and Advertising Conference & Exhibition Series worldwide
see why DigiMarCon stands out above the rest in the marketing industry
and why delegates keep returning year after year