"Metaverse in marketing research: an overview and future research directions."

Chandni Sharma, Shiksha Singh Kushwah, Pragati Singh (2025)

> Home

Details and statistics

DOI: 10.1007/S13748-025-00375-Y

access: closed

type: Journal Article

metadata version: 2026-01-04

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/pai/SharmaKS25
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/pai/SharmaKS25
Chandni Sharma, Shiksha Singh Kushwah, Pragati Singh:
Metaverse in marketing research: an overview and future research directions. Prog. Artif. Intell. 14(4): 415-450 (2025)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.