"Transforming E-Commerce with AI: Navigating Innovation, Personalization, ..."

Xiaofei Zhang et al. (2025)

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DOI: 10.3390/JTAER21010029

access: open

type: Journal Article

metadata version: 2026-03-22

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Xiaofei Zhang, Kai Li, Yi Wu, Sai Liang, Mengli Yu:
Transforming E-Commerce with AI: Navigating Innovation, Personalization, and Ethical Challenges. J. Theor. Appl. Electron. Commer. Res. 21(1): 29 (2025)

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