SaaS

Latest Posts

3 Pillars for SaaS Growth (w/ Pasha Irshad, Shape & Scale)
SaaS

3 Pillars for SaaS Growth (w/ Pasha Irshad, Shape & Scale)

Pasha Irshad unpacks how he helps SaaS companies drive growth through customer-centric marketing,  data-driven RevOps, and agile demand generation. Links

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Apr 9, 2024
Dear Databox: 6 Ways to Reduce SaaS Customer Churn by Up to 40%
Customer Success

Dear Databox: 6 Ways to Reduce SaaS Customer Churn by Up to 40%

Are you seeing too many customers discontinuing their business relationship with you despite your efforts to increase customer retention and ensure a positive experience? We ...

Stefana Zaric's avatar by Stefana Zaric | Jul 19, 2023
Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?
Marketing

Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?

While SEO has plenty of qualitative components like content quality and search intent, it’s a numbers game at its core. Your traffic numbers — and ...

Melissa King's avatar by Melissa King | Jul 24, 2023
Essential GA4 Events for Optimizing Your SaaS Marketing Funnel
Marketing

Essential GA4 Events for Optimizing Your SaaS Marketing Funnel

It’s absolutely crucial for any company to have a marketing and sales funnel that lets them visualize performance at each stage of the customer journey: ...

by Davor Štefanović | Jun 26, 2023
Running Successful Growth Experiments (w/ Andres Glusman, DoWhatWorks)
Marketing

Running Successful Growth Experiments (w/ Andres Glusman, DoWhatWorks)

Andres Glusman (CEO, DoWhatWorks) shares a simple framework to help you run more successful growth experiments, and save time and money. How They Move The ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Building A Brand Media Arm (w/ Mark Jung, Nextiva)
Customer Success

Building A Brand Media Arm (w/ Mark Jung, Nextiva)

Learn how Nextiva’s Mark Jung drives predictable growth by finding his brand’s white space, building a media arm to communicate it, and being different – ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Finding Product-Market Fit To Hit $15m+ ARR (w/ Adam Robinson, Retention.com)
Marketing

Finding Product-Market Fit To Hit $15m+ ARR (w/ Adam Robinson, Retention.com)

Learn how Adam Robinson found product-market fit and bootstrapped Retention.com from $0 to $15m+ ARR. How They Move The Needle Adam was working to build ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)
KPIs & Metrics

Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)

The metric: KPIs Benyamin Elias, VP of Marketing at Podia, shares how to have a well-informed marketing gut and how to use KPIs to inform ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
16 Essential SaaS Sales Metrics You Should be Tracking
Sales

16 Essential SaaS Sales Metrics You Should be Tracking

What’s considered an acceptable growth rate for a SaaS company?  Should I pay more attention to MRR, ARR, or ARPU? What about CAC vs. LTV? ...

Jessica Malnik's avatar by Jessica Malnik | Jul 11, 2025
Doubling Email Subscribers In 1 Month (w/ Camille Trent)
Marketing

Doubling Email Subscribers In 1 Month (w/ Camille Trent)

The metric: Subscribers Learn how Camille Trent used LinkedIn to double PeerSignal’s email subscribers from 6k to 12k in just 1 month. How They Moved ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Improving Landing Page Conversion by 55% in 30 Days (w/ Peyton Walbeck, Nectar)
Marketing

Improving Landing Page Conversion by 55% in 30 Days (w/ Peyton Walbeck, Nectar)

The metric: Conversion Rate Learn how Peyton Walbeck increased Nectar’s landing page conversion by 55% in 30 days. How They Moved The Needle 1. Interviewed ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Driving Inbound SAO’s in 3 Steps
Marketing

Driving Inbound SAO’s in 3 Steps

The metric: Sales Accepted Opportunities (SAOs) MJ Peters, VP of Marketing at CoLab, shares the 3 levers she pulls to drive inbound SAOs. Driving Inbound ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Subscribe to our newsletter, Move the Needle

Join more than 15,000 leaders who are learning how to make data a competitive advantage.