via Kottke
📺 Editing is Everything (YouTube)
Dani Veven creates alternative trailers for movies. Changing a the scenes, lighting and audio, she demonstrates the power of editing. Her work is a useful resource for understanding the choice of what to include and exclude, as well as understanding the tropes associated with the different genres.
Each weekend, Sunshine has a kids flick for $5. This weekend it was Duck Duck Goose. I watched the trailer and thought it looked fine. However, there was a surprise, a cat that was a cross between Gmork from Neverending Story and Golem from The Lord of the Rings. Maybe it captured the split nature of cats, but there were moments when it took things to the limit. I would be fascinating in a reworking of the trailer as a horror film, because it was more than a comedy.
via Editing is Everything