Programmatic
Reaching your defined target audience online by collecting past internet usage data, search engine queries, and site visits to hone in on who we are serving your digital marketing. From static display ads, in-banner video, to rich-media and other high impact placements we have your display needs covered.
- Category
- Behavioral
- Job Title
- IP Targeting
- Geo-fencing
- Addressable Solution
Digital Video
Users are on the move and viewing habits are ever-changing. Reach the right audience across video networks like YouTube. We can target based on keywords, channel and behaviors along with geographic areas. Video marketing has emotional impact and is one of the fastest growing mediums in digital.
Mobile Strategy
From a hyper-local solution which allows you to target down to a specific address, to a nationwide mobile campaign, we have access to most mobile apps and wap pages. This also includes tablet inventory so you can have access to your audience on multiple devices. Our mobile targeting capabilities range from geofencing to category and behavioral in order to fit our client’s needs.
- Geo-fencing
- Geo-fenced retargeting
- Rich media
- Advanced audience
- Category/content
OTT Solutions
As technology has changed, people are now able to watch their favorite shows in new and convenient ways. CIRCULUS Digital Media understands that and offers a way to reach your audience no matter where they are watching from. Connected TV is television content that connects to the internet and is accessed by apps and streamed on Smart TVs, such as Apple TV, and on platforms such as the Roku and Hulu.
Search Engine Marketing
A successful search engine strategy begins with optimization to ensure high visibility in organic search results. This includes on-site and off-site SEO. Search Engine Marketing or “pay per click” includes runs across all search engines and provides daily bid management, budget management, keyword analysis and more to drive leads to your site. A search strategy is crucial in order to reach customers who are actively looking for your products or services.
1st Party Data Modeling
Delivering the most profitable customer for your business. Our 1st Party Modeling process is the marriage of data and relevancy designed to address meaningful, local nuances, creates efficiency with advertising dollars, and focuses advertising on profitability. Leveraging our proprietary data, targeting and strategy to build custom digital targeting to help clients find their most profitable customers while growing market share.
Digital Radio
Through Spotify, Pandora, iHeart and Sound Cloud target music genres, language, demographics, geo and behavioral. Broader reach than traditional radio and more cost efficient. Ads serve only when users are actively listening and companion display banners serve alongside your audio ad.
Email Marketing
Double opt in, responsive database of over 150 million consumers and 30 million business listings. Targeted data segments include:
- Demographics
- Personal Interest
- Purchase Interest
- Financial Information
- Geographic
…and more. Custom creative design done in house at no extra cost to the customer.
- SPONSORED CONTENT
Reach a highly engaged audience with native ads in a professional news feed across both desktop and mobile. Sponsored content ads serve directly within a user’s stream on LinkedIn reaching a premium audience of decision-makers and influencers.
- SPONSORED INMAIL
Engage your target audiences with personalized content delivered directly to their LinkedIn messenger. Sponsored InMail is the most direct way to engage your prospects on LinkedIn. Target your audience by location, company, industry, title, skills, education, and more.
- TEXT ADS
LinkedIn Text Ads are intuitive, self-service ad formats that enable you to easily create, manage, and optimize customized campaigns in a matter of minutes. Text ads appear in the right column on desktop and are available in four formats: tall, horizontal, and long.
Web/App Dev
- Responsive design
- E-commerce
- Mobile site
- Microsite/landing page
- Site redesign
- Customized quotes
Social Media
As a certified Facebook Marketing Partner, our social media capabilities are unmatched. We can target based on behavior, likes, promoted posts, location, general interests, in-market behavior, and more.