
Jörg Finsterwalder
Jörg Finsterwalder, born in Germany, is Professor of Marketing in the Department of Management, Marketing, and Tourism, UC Business School. He has a Doctorate in Marketing (Dr. rer. oec.) from the University of St. Gallen in Switzerland, holds a Masters Degree in Business Administration (Dipl.-Kfm.) from the Catholic University of Eichstätt-Ingolstadt, Germany, and has a Postgraduate Diploma in Tertiary Teaching (PGDipTertTchg) from The University of Canterbury.
Jörg has several years experience in Relationship Marketing for an international car manufacturer. He has worked both for AUDI AG headquarters in Ingolstadt, Germany, Relationship Marketing Department, and for Audi of America's Relationship Marketing Unit in Detroit. In addition, he has professional experience in finance industry.
His research focus is mainly in the areas of Relationship Marketing, Customer Experience and Service Marketing. His research interests include: co-creation of services, customer-to-customer interaction, group services and consumer tribes, value networks and service ecosystems, service consumer behaviour, customer experience, disasters and services. He is also interested in the creative, airline and automotive industries. His work has been published in international journals, such as the Journal of Business Research, Journal of Retailing and Consumer Services, Journal of Services Marketing, Journal of Service Theory and Practice, Service Industries Journal, Journal of Marketing Management and Journal of Strategic Marketing.
Phone: +64 3 3693802
Address: Department of Management, Marketing and Entrepreneurship
UC Business School |Te Kura Umanga
College of Business and Law | Te Rāngai Umanga me te Ture
University of Canterbury | Te Whare Wānanga o Waitaha
Private Bag 4800
Christchurch | Ōtautahi 8140
New Zealand | Aotearoa
Jörg has several years experience in Relationship Marketing for an international car manufacturer. He has worked both for AUDI AG headquarters in Ingolstadt, Germany, Relationship Marketing Department, and for Audi of America's Relationship Marketing Unit in Detroit. In addition, he has professional experience in finance industry.
His research focus is mainly in the areas of Relationship Marketing, Customer Experience and Service Marketing. His research interests include: co-creation of services, customer-to-customer interaction, group services and consumer tribes, value networks and service ecosystems, service consumer behaviour, customer experience, disasters and services. He is also interested in the creative, airline and automotive industries. His work has been published in international journals, such as the Journal of Business Research, Journal of Retailing and Consumer Services, Journal of Services Marketing, Journal of Service Theory and Practice, Service Industries Journal, Journal of Marketing Management and Journal of Strategic Marketing.
Phone: +64 3 3693802
Address: Department of Management, Marketing and Entrepreneurship
UC Business School |Te Kura Umanga
College of Business and Law | Te Rāngai Umanga me te Ture
University of Canterbury | Te Whare Wānanga o Waitaha
Private Bag 4800
Christchurch | Ōtautahi 8140
New Zealand | Aotearoa
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