{"id":1164,"date":"2017-06-08T09:00:28","date_gmt":"2017-06-08T09:00:28","guid":{"rendered":"http:\/\/blog.stackcommerce.com\/?p=1164"},"modified":"2017-06-07T18:12:40","modified_gmt":"2017-06-07T18:12:40","slug":"new-look-stackcommerce","status":"publish","type":"post","link":"https:\/\/blog.stackcommerce.com\/new-look-stackcommerce\/","title":{"rendered":"Introducing a New Look for StackCommerce"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We\u2019re excited to share a new look for StackCommerce!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ve come a long way since we were originally founded\u00a0in 2011. What started out as a flash sale site for\u00a0tech deals has grown into a powerful native commerce platform serving the world&#8217;s<\/span><span style=\"font-weight: 400;\">\u00a0top online publishers and trending brands. We\u2019ve evolved tremendously and we believe it\u2019s time our look changed along with us.<\/span><\/p>\n<p><a href=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1169\" src=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo.png\" alt=\"\" width=\"1038\" height=\"650\" srcset=\"https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo.png 1038w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo-300x188.png 300w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo-768x481.png 768w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo-1024x641.png 1024w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-logo-431x270.png 431w\" sizes=\"auto, (max-width: 1038px) 100vw, 1038px\" \/><\/a><\/p>\n<h3><b>The new logo and mark<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Gone is the blue \u201cstacked\u201d icon we once borrowed from our owned-and-operated e-commerce shop, StackSocial, <\/span><span style=\"font-weight: 400;\">when we rebranded to StackCommerce back in 2014<\/span><span style=\"font-weight: 400;\">. In its place is a new logo which subtly encompasses a mark that\u00a0better represents the heart of our mission: an infinity sign. <\/span><\/p>\n<p><a href=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/infinite-animation3.gif\"><img decoding=\"async\" class=\"alignnone wp-image-1165\" src=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/infinite-animation3.gif\" alt=\"\" width=\"350\" \/><\/a><\/p>\n<p>Woven together by the \u201cc\u201d and \u201co\u201d in commerce, the infinity sign is the ultimate visual representation of the native commerce ecosystem we\u2019ve built. Our platform facilitates limitless connections between our biggest stakeholders: content creators to publishers, publishers to brands, brands to audiences, audiences to unique offers, and ultimately unique offers back to content creators.<\/p>\n<p><a href=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1168\" src=\"http:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors.png\" alt=\"\" width=\"1038\" height=\"425\" srcset=\"https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors.png 1038w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors-300x123.png 300w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors-768x314.png 768w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors-1024x419.png 1024w, https:\/\/blog.stackcommerce.com\/wp-content\/uploads\/2017\/06\/stackcommerce-new-look-colors-604x247.png 604w\" sizes=\"auto, (max-width: 1038px) 100vw, 1038px\" \/><\/a><\/p>\n<h3><b>StackCommerce&#8217;s refreshed look and new color<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">While reflecting on our evolution from a B2C to a\u00a0B2B company, we hoped\u00a0to create a look that was better in line with the remarkable company we\u2019ve built. <\/span><\/p>\n<p>The biggest change you\u2019ll notice is the transition\u00a0to a new color. We felt a bright, bold teal hit the mark perfectly as a color that evoked much of the culture and work ethic we\u2019ve established within our team. The perfect blend of blue\u2019s confidence and green\u2019s growth, teal beams with clarity and creativity. It says to the world that we&#8217;re not interested in simply\u00a0fitting in with the crowd &#8211; and as a company that is not afraid to walk the uncharted path to success, we couldn\u2019t feel more aligned.<\/p>\n<p><span style=\"font-weight: 400;\">Thank you for coming along this journey with us! We hope you enjoy our new look, and feel it celebrates the spirit of StackCommerce as much as we do. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re excited to share a new look for StackCommerce! We\u2019ve come a long way since we were originally founded\u00a0in 2011. What started out as a flash sale site for\u00a0tech deals has grown into a powerful native commerce platform serving the world&#8217;s\u00a0top online publishers and trending brands. We\u2019ve evolved tremendously and we believe it\u2019s time our [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":1166,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[125,118],"tags":[43,113,41,111,102],"class_list":["post-1164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-culture","tag-brand-identity","tag-brands","tag-e-commerce","tag-native-commerce","tag-startup"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.0.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>StackCommerce&#039;s New Look &amp; Branding, Introduced<\/title>\n<meta name=\"description\" content=\"StackCommerce is thrilled to introduce our new logo 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