JMK (Jurnal Manajemen dan Kewirausahaan), Jan 25, 2023
This study examines and reveals that digital marketing strategies using SOSTAC are more effective... more This study examines and reveals that digital marketing strategies using SOSTAC are more effectively applied to startups during the post-pandemic compared to strategies that are already mainstream. The novelty of this research lies in the application of the SOSTAC strategy for start-up businesses. The research method used is SOSTAC or short for Situation Analysis, Objective, Strategy, Tactic, Action, and Controlling. In the early days before implementing SOSTAC, the startup had difficulty increasing merchants. Even though the number of merchants who join this startup is one indication of the success of the business. The Key Performance Indicators used are 12 digital marketing dimensions plus 1 target increase in merchants. The results showed a significant increase in each component of the indicators used. Performance improvement based on the smallest percentage is 14% and the highest is 500%. This study at the same time reinforces previous research that the application of SOSTAC is more effective when compared to using the usual strategy.
Jurnal Layanan Masyarakat (Journal of Public Services)
This activity is to assist New Entrepreneurial MSMEs entering Semester 2 under the auspices of th... more This activity is to assist New Entrepreneurial MSMEs entering Semester 2 under the auspices of the Sidoarjo Regency Cooperatives and UMKM (Dinkop & UMKM) Service. Training uses the Technical Guidance (Bimtek) model for 5 (five) days. Participants consisted of 100 WUBs throughout Sidoarjo Regency who were engaged in the Food and Beverage (F&B) sector. The method used in this technical guidance uses 5 (five) stages consisting of user research, prototype design, design trials, packaging design and cost efficiency, as well as implementation and evaluation. The indicator for the success of this activity uses before and after measurements using a scale of 0–100 percent. Technical guidance participants are given tests before and after training to determine their progress in absorbing the material. The results of the Technical Guidance evaluation show an average increase in participant competency of 40% starting from user research to design implementation. Based on the results of the learni...
Twelve Senior High School of Surabaya is a place for the students in getting knowledge in the for... more Twelve Senior High School of Surabaya is a place for the students in getting knowledge in the formal education. In the process of getting knowledge, the students are given some subjects to be mastered such as; mathematics, english and etc. Except can get knowledge from the teachers, the students can add their knowledge by reading some books in the library. Nowadays, there are some problems found on 12 Senior High School of Surabaya. The Students who want to borrow certain book from the library, they have to find it manually by searching for it one by one. Next, they need to bring it to the librarian to be noted on the note book. Actually, this takes a long time to do it. For example, in the process of writing on the note book takes 5 minutes, if there are 12 students borrow some books at the same time it means the librarian needs 1 hour to do so. Unfortunately, it is wasting time and not efficient at all. Because of that, a smart application is needed to solve the problem. By having this application, the process of borrowing the book in the library become more efficient, easier and faster.
System Application and Product in Data Processing (SAP) adalah aplikasi untuk proses administrasi... more System Application and Product in Data Processing (SAP) adalah aplikasi untuk proses administrasi keuangan di PT KAI (Persero) Daop 8 Gubeng Masjid Surabaya yang berbasis dekstop. SAP dapat menjadi keunggulan bersaing untuk PT KAI. Hal itu membuat pengembang SAP ingin mengetahui penerimaan dan variabel yang mempengaruhi penerimaan SAP bagi pegawai PT KAI. Solusi dari permasalahan tersebut adalah melakukan analisis variabel penerimaan penggunaan SAP pada pegawai PT KAI menggunakan model Unified Theory of Acceptance and Use of Technology (UTAUT). Penelitian ini bertujuan untuk mengetahui tingkat penerimaan dan variabel yang berpengaruh dalam penggunaan SAP dengan menggunakan metode UTAUT, Structural Equation Model (SEM), SmartPartial Least Square (PLS). Pengambilan sampling dengan teknik pengambilan sampel dengan metode Purposive Sampling pada pegawai PT.KAI dan penentuan jumlah sampel menggunakan rumus slovin. Berdasarkan hasil analisis pada model UTAUT dari 68 responden maka dapat diketahui variabelyang mempengaruhi penerimaan penggunaan SAP : perilaku untuk menggunakan suatu teknologi dipengaruhi oleh niat untuk berperilaku, sedangkan niat untuk berperilaku dan perilaku untuk menggunakan suatu teknologi tidak dipengaruhi variabel independennya yaitu ekspektasi kinerja, ekspektasi usaha, pengaruh sosial dan kondisi memfasilitasi yang dimoderasi oleh jenis kelamin, umur dan pengalaman
Jurnal Sistem informasi dan Komputer Akuntansi, Feb 23, 2018
Student learning outcomes that effective and efficient can help ease the performance of the schoo... more Student learning outcomes that effective and efficient can help ease the performance of the school, therefore a system capable of handling the process of assessing student learning outcomes. The assessment system of student learning outcomes is expected to help simplify the performance of the school. The problems that exist in SMA Kartika IV-3 Surabaya is how to design and build the application of student learning outcomes are structured and centralized. Currently, when the teacher will enter the student score, the teacher will enter the student score by using Microsoft Excel application, in recording of the student score it causing error by too many files created in assessing student learning outcomes, each file can be changed by all parties, so the student score data becomes invalid to be incorporated into student report cards. Based on the descripted problems, it is needed an application that can be used to assist the admin and teachers in facilitating the process of student learning outcomes in SMA Kartika IV-3 Surabaya. The solution is making a computerized application that can processing the student learning outcomes at SMA Kartika IV-3 Surabaya, so as teachers inputing student score, the teacher does not need to make various Excel file, and the score can be directly seen by the student.
Jurnal Layanan Masyarakat (Journal of Public Services)
This Financial Planning assistance and training aims to provide knowledge and insight to Darussal... more This Financial Planning assistance and training aims to provide knowledge and insight to Darussalam Vocational High School students in financial management. The urgency of this activity is the increasing prevalence of fraudulent investments that require understanding and knowledge of how to manage and plan finances from an early age. The method used in this training focuses on seven stages, namely: determining financial position; set financial goals; make financial planning; simple notes; create a budget; facing credit problems; and make a financial review. Evaluation and assessment use the Pre-Test and Post-Test models with a rating scale from level 1 to level 10. The results of the training show a quantitative increase from an average level 4 to an average level 7. A qualitative increase is an average of 50 %. The limitation of this training lies in the relatively short duration of time. This training and assistance can be further developed to become more complex with a longer dur...
Research aim : This study aims to measure digital marketing and brand image that can affect the p... more Research aim : This study aims to measure digital marketing and brand image that can affect the purchase intention of pure flavored implant products (Sura's). Design/Methode/Approach : This study uses a survey research model Research Finding : The results of the study show that digital marketing and brand image have a significant effect on purchase intention. Theoretical contribution/Originality : This research also proves that digital-based marketing activities through Marketpalce and social media are very effective during the pandemic. Practitionel/Policy implication : digital marketing and brand image play a role in increasing sales. to increase the sales intention of these products, the management must improve digital marketing. Research limitation : This research only focuses on two variables, namely digital marketing and brand image.
Penelitian ini bertujuan untuk menghasilkan sebuah generalisasi dari sebuah fenomena yang ditemuk... more Penelitian ini bertujuan untuk menghasilkan sebuah generalisasi dari sebuah fenomena yang ditemukan selama proses penelitian dengan mengumpulan berbagai macam material sumber Pustaka. Variabel yang digunakan dalam penelitian ini adalah Pendidikan, disiplin (etos kerja), dan kemampuan (teknis) kerja mendorong kinerja karyawan. Penelitian ini menggunakan metode deskriptif kualitatif dengan pendekatan studi literatur. Basic postulate (asumsi dasar) dalam penelitian ini adalah bahwa Pendidikan tinggi/training (sebagai kompetensi hard skill), dan kedisiplinan (sebagai kompetensi soft skill) berperan meningkatkan kinerja karyawan. Basic postulate atau basic assumption ini berdasarkan empirical study terhadap penelitian terhadulu. Hasil penelitian menunjukkan gejala yang sama di mana tingkat Pendidikan, disiplin (etos kerja sebagai manifestasi soft skill), dan kemampuan teknis (hard skill) mampu mendorong peningkatan kinerja karyawan.
Student learning outcomes that effective and efficient can help ease the performance of the schoo... more Student learning outcomes that effective and efficient can help ease the performance of the school, therefore a system capable of handling the process of assessing student learning outcomes. The assessment system of student learning outcomes is expected to help simplify the performance of the school. The problems that exist in SMA Kartika IV-3 Surabaya is how to design and build the application of student learning outcomes are structured and centralized. Currently, when the teacher will enter the student score, the teacher will enter the student score by using Microsoft Excel application, in recording of the student score it causing error by too many files created in assessing student learning outcomes, each file can be changed by all parties, so the student score data becomes invalid to be incorporated into student report cards. Based on the descripted problems, it is needed an application that can be used to assist the admin and teachers in facilitating the process of student lear...
COVID-19 has had an impact on the Indonesian economy. MSMEs are one of the parties experiencing s... more COVID-19 has had an impact on the Indonesian economy. MSMEs are one of the parties experiencing systematic risk caused by Covid-19. Some MSMEs went bankrupt, and others were able to survive. MSMEs that can survive must continue to struggle during difficulties. One of the efforts to avoid this systematic risk is to apply risk management. This Community Service activity aims to provide knowledge, insight, and skills, especially batik UMKM players in Sekoto, Badas District, Kediri Regency. The knowledge provided is about business risk management. Risk management is closely related to financial management. The results of the activity indicated an increase in the literacy of batik MSMEs in terms of implementing financial risk in facing future systematic risks.
Perpustakaan merupakan sebuah tempat atau wadah yang dapat berfungsi untuk mengumpulkan dan menaw... more Perpustakaan merupakan sebuah tempat atau wadah yang dapat berfungsi untuk mengumpulkan dan menawarkan berbagai macam hal pengetahuan yang berbentuk cetak atau rekam. Berkembangnya teknologi saat ini yang begitu pesat dapat memberikan kemudahan sarana informasi maupun komunikasi sangat mempengaruhi terhadap kelancaran aktivitas bisnis yang membantu dalam pengambilan keputusan untuk penyimpanan data yang didukung oleh database atau basis data. Tujuan dari penelitian ini adalah untuk merancang dan membangun Basis Data Perpustakaan di Universitas yang memudahkan dalam pengelolaan data dengan menggunakan Physical Data Model dan Entity Relationship Diagram. Metode yang digunakan dalam penelitian ini mengadopsi metode Waterfall. Hasil dari perancangan dan pembuatan desain basis data perpustakaan Universitas memungkinkan untuk menyimpan data atau membuat dan melihat perubahan serta mengambil informasi dengan cepat dan mudah.
Jurnal Layanan Masyarakat (Journal of Public Services)
Pendampingan dan pelatihan ini bertujuan untuk membekali siswa/i SMK meningkatkan kompetensi keah... more Pendampingan dan pelatihan ini bertujuan untuk membekali siswa/i SMK meningkatkan kompetensi keahlian akuntansi & keuangan lembaga menggunakan Microsoft Access. Kompetensi ini menjadi sangat penting untuk meningkatkan daya saing lulusan SMK menghadapi dunia kerja. Pelatihan terbagi menjadi 3 (tiga) sesi yang terdiri atas peningkatan motivasi belajar; pengenalan dasar Microsoft Access; dan Microsoft Access for Accounting. Peserta pelatihan terdiri atas 100 siswa/i SKM Negeri 1 Grati, Pasuruan jurusan Akuntansi & Keuangan Lembaga (AKL). Evaluasi penilaian menggunakan skala 1 sampai dengan 10. Hasil pelatihan menunjukkan peningkatan kemampuan dasar sebesar rata-rata 20% sampai dengan 40%. Pelatihan ini juga memberikan rekomendasi pelatihan lanjutan berdasarkan hasil evaluasi. Pelatihan lanjutan hasil rekomendasi dari kegiatan ini adalah Pelaporan Keuangan; Teknis Pelaporan pajak; Analisa Kebangkrutan; dan Analisa Arus Kas. Pada akhirnya, pelatihan ini membawa manfaat lanjutan bagi sisw...
This study aims to present a critical review of how economic and financial theory is used as a so... more This study aims to present a critical review of how economic and financial theory is used as a solution to rise from economic downturn during the pandemic. This article will present the implementation of economic policies and approaches from various countries in the Southeast Asia region in responding to the crisis during the pandemic. This research approach uses an exploratory qualitative research model. The results of this study present and provide an analysis of an event, thought, phenomenon, individual perception, and social activity in responding to a crisis. This study found a uniform approach used by various countries regarding economic recovery policies. Financial stimulus is given to the Small and Medium Enterprises (MSME) sector to revive an economy that is experiencing difficulties. This study also finds a similar pattern related to financial stimulus policies in 6 (six) important sectors. These efforts include: creative industri incentives, road maps, training, and partn...
This research focuses on the efforts of MSMEs to utilize digital means for marketing activities o... more This research focuses on the efforts of MSMEs to utilize digital means for marketing activities or processes. MSMEs use this digital facility for marketing communications to increase purchase intensity during the COVID-19 pandemic. This study uses a qualitative descriptive method with a literature review approach. This study aims to describe the condition of the object of research objectively based on visible facts and data. The thing of this research is 100 MSME entrepreneurs in Madiun Regency. The study results show that the communication strategies carried out by MSME actors in dealing with the pandemic are diverse. The use of digital marketing using social media platforms can increase brand awareness of MSME products. The use of digital marketing as a means of marketing communication has also been proven to increase the intensity of purchases, which has an impact on increasing income. The use of social media and the Marketplace as a means of selling has proven to be used as a me...
Jurnal Layanan Masyarakat (Journal of Public Services)
Basic programming training and assistance for Elementary School at SD Kr. Anak Panah are an urgen... more Basic programming training and assistance for Elementary School at SD Kr. Anak Panah are an urgent need. This is caused by the demands of students to develop their potential. Elementary students Kr. Anak Panah requires an increase in skills in terms of making or coding basic games. This training aims to improve the basic abilities of elementary school (SD) in terms of information technology. Training for students to meet the need for basic and high-level coding mastery for elementary school age children. The training was conducted online for 5 (five) months involving 200 Elementary School (SD) students. The final result of the training showed an increase in students' competence in terms of game programming coding. Basic level. Meanwhile, the average ability of the trainees increased from level 4th (four) to level 8th (eight) from a scale of 1 – 10.
Journal of Applied Management and Business (JAMB), 2021
This research focuses on the efforts of Apartment Urbantown Serpong to increase Brand Awareness. ... more This research focuses on the efforts of Apartment Urbantown Serpong to increase Brand Awareness. The strategy offered in this research is marketing communication using digital marketing. The use of social media in marketing communications in this study aims to provide a different perspective or point of view from the activities of the digital marketing process. This study also examines digital marketing strategies to increase Brand Awareness Apartment Urbantown Serpong. This study uses a qualitative descriptive method with a literature review approach. The results show that digital marketing strategies are proven to be able to increase brand awareness. The indicator used in this study is the impact or response from research sources to identify the Serpong Urbantown Apartment brand.
Part Persoalia PT. Jasamitra Propertindo have HR management tasks include human resource planning... more Part Persoalia PT. Jasamitra Propertindo have HR management tasks include human resource planning, employee recruitment, employee selection, placement and orientation, training and development, performance appraisal, and termination of employment. In the daily implementation of all human resources management tasks created manually. Therefore, the company wants the Human Resource Information System. The obstacles, the current PT. Jasamitra Propertindo not know the needs of the system according to the needs of Personnel. The solution offered is to do a needs analysis and design of Human Resource Information System capable of handling ranging from human resource planning, employee recruitment, selection, training and development, placement and orientation, performance assessment, until the termination of employment with the effective, efficient and accurate. The result of this research is the formulation of system requirements analysis, system design, system design and evaluation. Afte...
Stikom Career Center (SCC) is a technical implementation unit (UPT) which aims to help or become ... more Stikom Career Center (SCC) is a technical implementation unit (UPT) which aims to help or become a mediator between companies / agencies / industry workers, especially those coming from Stikom Surabaya. On the SCC website, alumni still have to find their own job vacancies and the company has not been able to find alumni according to the criteria they need. This process has not been able to help alumni to promote themselves to the world of work . Therefore, the purpose of this research is to build a website-based information system to quick-select suitable candidates or by applicant synchronization in accordance with the needs of vacancies offered by employer. Based on the results of trials that have been conducted in conjunction with SCC Division and PPTI Division Stikom Surabaya then alumni promotional applications can help alumni to promote themselves and help companies who want to find candidates for workers in Stikom Surabaya. with attention to the look and functions used so as ...
JMK (Jurnal Manajemen dan Kewirausahaan), Jan 25, 2023
This study examines and reveals that digital marketing strategies using SOSTAC are more effective... more This study examines and reveals that digital marketing strategies using SOSTAC are more effectively applied to startups during the post-pandemic compared to strategies that are already mainstream. The novelty of this research lies in the application of the SOSTAC strategy for start-up businesses. The research method used is SOSTAC or short for Situation Analysis, Objective, Strategy, Tactic, Action, and Controlling. In the early days before implementing SOSTAC, the startup had difficulty increasing merchants. Even though the number of merchants who join this startup is one indication of the success of the business. The Key Performance Indicators used are 12 digital marketing dimensions plus 1 target increase in merchants. The results showed a significant increase in each component of the indicators used. Performance improvement based on the smallest percentage is 14% and the highest is 500%. This study at the same time reinforces previous research that the application of SOSTAC is more effective when compared to using the usual strategy.
Jurnal Layanan Masyarakat (Journal of Public Services)
This activity is to assist New Entrepreneurial MSMEs entering Semester 2 under the auspices of th... more This activity is to assist New Entrepreneurial MSMEs entering Semester 2 under the auspices of the Sidoarjo Regency Cooperatives and UMKM (Dinkop & UMKM) Service. Training uses the Technical Guidance (Bimtek) model for 5 (five) days. Participants consisted of 100 WUBs throughout Sidoarjo Regency who were engaged in the Food and Beverage (F&B) sector. The method used in this technical guidance uses 5 (five) stages consisting of user research, prototype design, design trials, packaging design and cost efficiency, as well as implementation and evaluation. The indicator for the success of this activity uses before and after measurements using a scale of 0–100 percent. Technical guidance participants are given tests before and after training to determine their progress in absorbing the material. The results of the Technical Guidance evaluation show an average increase in participant competency of 40% starting from user research to design implementation. Based on the results of the learni...
Twelve Senior High School of Surabaya is a place for the students in getting knowledge in the for... more Twelve Senior High School of Surabaya is a place for the students in getting knowledge in the formal education. In the process of getting knowledge, the students are given some subjects to be mastered such as; mathematics, english and etc. Except can get knowledge from the teachers, the students can add their knowledge by reading some books in the library. Nowadays, there are some problems found on 12 Senior High School of Surabaya. The Students who want to borrow certain book from the library, they have to find it manually by searching for it one by one. Next, they need to bring it to the librarian to be noted on the note book. Actually, this takes a long time to do it. For example, in the process of writing on the note book takes 5 minutes, if there are 12 students borrow some books at the same time it means the librarian needs 1 hour to do so. Unfortunately, it is wasting time and not efficient at all. Because of that, a smart application is needed to solve the problem. By having this application, the process of borrowing the book in the library become more efficient, easier and faster.
System Application and Product in Data Processing (SAP) adalah aplikasi untuk proses administrasi... more System Application and Product in Data Processing (SAP) adalah aplikasi untuk proses administrasi keuangan di PT KAI (Persero) Daop 8 Gubeng Masjid Surabaya yang berbasis dekstop. SAP dapat menjadi keunggulan bersaing untuk PT KAI. Hal itu membuat pengembang SAP ingin mengetahui penerimaan dan variabel yang mempengaruhi penerimaan SAP bagi pegawai PT KAI. Solusi dari permasalahan tersebut adalah melakukan analisis variabel penerimaan penggunaan SAP pada pegawai PT KAI menggunakan model Unified Theory of Acceptance and Use of Technology (UTAUT). Penelitian ini bertujuan untuk mengetahui tingkat penerimaan dan variabel yang berpengaruh dalam penggunaan SAP dengan menggunakan metode UTAUT, Structural Equation Model (SEM), SmartPartial Least Square (PLS). Pengambilan sampling dengan teknik pengambilan sampel dengan metode Purposive Sampling pada pegawai PT.KAI dan penentuan jumlah sampel menggunakan rumus slovin. Berdasarkan hasil analisis pada model UTAUT dari 68 responden maka dapat diketahui variabelyang mempengaruhi penerimaan penggunaan SAP : perilaku untuk menggunakan suatu teknologi dipengaruhi oleh niat untuk berperilaku, sedangkan niat untuk berperilaku dan perilaku untuk menggunakan suatu teknologi tidak dipengaruhi variabel independennya yaitu ekspektasi kinerja, ekspektasi usaha, pengaruh sosial dan kondisi memfasilitasi yang dimoderasi oleh jenis kelamin, umur dan pengalaman
Jurnal Sistem informasi dan Komputer Akuntansi, Feb 23, 2018
Student learning outcomes that effective and efficient can help ease the performance of the schoo... more Student learning outcomes that effective and efficient can help ease the performance of the school, therefore a system capable of handling the process of assessing student learning outcomes. The assessment system of student learning outcomes is expected to help simplify the performance of the school. The problems that exist in SMA Kartika IV-3 Surabaya is how to design and build the application of student learning outcomes are structured and centralized. Currently, when the teacher will enter the student score, the teacher will enter the student score by using Microsoft Excel application, in recording of the student score it causing error by too many files created in assessing student learning outcomes, each file can be changed by all parties, so the student score data becomes invalid to be incorporated into student report cards. Based on the descripted problems, it is needed an application that can be used to assist the admin and teachers in facilitating the process of student learning outcomes in SMA Kartika IV-3 Surabaya. The solution is making a computerized application that can processing the student learning outcomes at SMA Kartika IV-3 Surabaya, so as teachers inputing student score, the teacher does not need to make various Excel file, and the score can be directly seen by the student.
Jurnal Layanan Masyarakat (Journal of Public Services)
This Financial Planning assistance and training aims to provide knowledge and insight to Darussal... more This Financial Planning assistance and training aims to provide knowledge and insight to Darussalam Vocational High School students in financial management. The urgency of this activity is the increasing prevalence of fraudulent investments that require understanding and knowledge of how to manage and plan finances from an early age. The method used in this training focuses on seven stages, namely: determining financial position; set financial goals; make financial planning; simple notes; create a budget; facing credit problems; and make a financial review. Evaluation and assessment use the Pre-Test and Post-Test models with a rating scale from level 1 to level 10. The results of the training show a quantitative increase from an average level 4 to an average level 7. A qualitative increase is an average of 50 %. The limitation of this training lies in the relatively short duration of time. This training and assistance can be further developed to become more complex with a longer dur...
Research aim : This study aims to measure digital marketing and brand image that can affect the p... more Research aim : This study aims to measure digital marketing and brand image that can affect the purchase intention of pure flavored implant products (Sura's). Design/Methode/Approach : This study uses a survey research model Research Finding : The results of the study show that digital marketing and brand image have a significant effect on purchase intention. Theoretical contribution/Originality : This research also proves that digital-based marketing activities through Marketpalce and social media are very effective during the pandemic. Practitionel/Policy implication : digital marketing and brand image play a role in increasing sales. to increase the sales intention of these products, the management must improve digital marketing. Research limitation : This research only focuses on two variables, namely digital marketing and brand image.
Penelitian ini bertujuan untuk menghasilkan sebuah generalisasi dari sebuah fenomena yang ditemuk... more Penelitian ini bertujuan untuk menghasilkan sebuah generalisasi dari sebuah fenomena yang ditemukan selama proses penelitian dengan mengumpulan berbagai macam material sumber Pustaka. Variabel yang digunakan dalam penelitian ini adalah Pendidikan, disiplin (etos kerja), dan kemampuan (teknis) kerja mendorong kinerja karyawan. Penelitian ini menggunakan metode deskriptif kualitatif dengan pendekatan studi literatur. Basic postulate (asumsi dasar) dalam penelitian ini adalah bahwa Pendidikan tinggi/training (sebagai kompetensi hard skill), dan kedisiplinan (sebagai kompetensi soft skill) berperan meningkatkan kinerja karyawan. Basic postulate atau basic assumption ini berdasarkan empirical study terhadap penelitian terhadulu. Hasil penelitian menunjukkan gejala yang sama di mana tingkat Pendidikan, disiplin (etos kerja sebagai manifestasi soft skill), dan kemampuan teknis (hard skill) mampu mendorong peningkatan kinerja karyawan.
Student learning outcomes that effective and efficient can help ease the performance of the schoo... more Student learning outcomes that effective and efficient can help ease the performance of the school, therefore a system capable of handling the process of assessing student learning outcomes. The assessment system of student learning outcomes is expected to help simplify the performance of the school. The problems that exist in SMA Kartika IV-3 Surabaya is how to design and build the application of student learning outcomes are structured and centralized. Currently, when the teacher will enter the student score, the teacher will enter the student score by using Microsoft Excel application, in recording of the student score it causing error by too many files created in assessing student learning outcomes, each file can be changed by all parties, so the student score data becomes invalid to be incorporated into student report cards. Based on the descripted problems, it is needed an application that can be used to assist the admin and teachers in facilitating the process of student lear...
COVID-19 has had an impact on the Indonesian economy. MSMEs are one of the parties experiencing s... more COVID-19 has had an impact on the Indonesian economy. MSMEs are one of the parties experiencing systematic risk caused by Covid-19. Some MSMEs went bankrupt, and others were able to survive. MSMEs that can survive must continue to struggle during difficulties. One of the efforts to avoid this systematic risk is to apply risk management. This Community Service activity aims to provide knowledge, insight, and skills, especially batik UMKM players in Sekoto, Badas District, Kediri Regency. The knowledge provided is about business risk management. Risk management is closely related to financial management. The results of the activity indicated an increase in the literacy of batik MSMEs in terms of implementing financial risk in facing future systematic risks.
Perpustakaan merupakan sebuah tempat atau wadah yang dapat berfungsi untuk mengumpulkan dan menaw... more Perpustakaan merupakan sebuah tempat atau wadah yang dapat berfungsi untuk mengumpulkan dan menawarkan berbagai macam hal pengetahuan yang berbentuk cetak atau rekam. Berkembangnya teknologi saat ini yang begitu pesat dapat memberikan kemudahan sarana informasi maupun komunikasi sangat mempengaruhi terhadap kelancaran aktivitas bisnis yang membantu dalam pengambilan keputusan untuk penyimpanan data yang didukung oleh database atau basis data. Tujuan dari penelitian ini adalah untuk merancang dan membangun Basis Data Perpustakaan di Universitas yang memudahkan dalam pengelolaan data dengan menggunakan Physical Data Model dan Entity Relationship Diagram. Metode yang digunakan dalam penelitian ini mengadopsi metode Waterfall. Hasil dari perancangan dan pembuatan desain basis data perpustakaan Universitas memungkinkan untuk menyimpan data atau membuat dan melihat perubahan serta mengambil informasi dengan cepat dan mudah.
Jurnal Layanan Masyarakat (Journal of Public Services)
Pendampingan dan pelatihan ini bertujuan untuk membekali siswa/i SMK meningkatkan kompetensi keah... more Pendampingan dan pelatihan ini bertujuan untuk membekali siswa/i SMK meningkatkan kompetensi keahlian akuntansi & keuangan lembaga menggunakan Microsoft Access. Kompetensi ini menjadi sangat penting untuk meningkatkan daya saing lulusan SMK menghadapi dunia kerja. Pelatihan terbagi menjadi 3 (tiga) sesi yang terdiri atas peningkatan motivasi belajar; pengenalan dasar Microsoft Access; dan Microsoft Access for Accounting. Peserta pelatihan terdiri atas 100 siswa/i SKM Negeri 1 Grati, Pasuruan jurusan Akuntansi & Keuangan Lembaga (AKL). Evaluasi penilaian menggunakan skala 1 sampai dengan 10. Hasil pelatihan menunjukkan peningkatan kemampuan dasar sebesar rata-rata 20% sampai dengan 40%. Pelatihan ini juga memberikan rekomendasi pelatihan lanjutan berdasarkan hasil evaluasi. Pelatihan lanjutan hasil rekomendasi dari kegiatan ini adalah Pelaporan Keuangan; Teknis Pelaporan pajak; Analisa Kebangkrutan; dan Analisa Arus Kas. Pada akhirnya, pelatihan ini membawa manfaat lanjutan bagi sisw...
This study aims to present a critical review of how economic and financial theory is used as a so... more This study aims to present a critical review of how economic and financial theory is used as a solution to rise from economic downturn during the pandemic. This article will present the implementation of economic policies and approaches from various countries in the Southeast Asia region in responding to the crisis during the pandemic. This research approach uses an exploratory qualitative research model. The results of this study present and provide an analysis of an event, thought, phenomenon, individual perception, and social activity in responding to a crisis. This study found a uniform approach used by various countries regarding economic recovery policies. Financial stimulus is given to the Small and Medium Enterprises (MSME) sector to revive an economy that is experiencing difficulties. This study also finds a similar pattern related to financial stimulus policies in 6 (six) important sectors. These efforts include: creative industri incentives, road maps, training, and partn...
This research focuses on the efforts of MSMEs to utilize digital means for marketing activities o... more This research focuses on the efforts of MSMEs to utilize digital means for marketing activities or processes. MSMEs use this digital facility for marketing communications to increase purchase intensity during the COVID-19 pandemic. This study uses a qualitative descriptive method with a literature review approach. This study aims to describe the condition of the object of research objectively based on visible facts and data. The thing of this research is 100 MSME entrepreneurs in Madiun Regency. The study results show that the communication strategies carried out by MSME actors in dealing with the pandemic are diverse. The use of digital marketing using social media platforms can increase brand awareness of MSME products. The use of digital marketing as a means of marketing communication has also been proven to increase the intensity of purchases, which has an impact on increasing income. The use of social media and the Marketplace as a means of selling has proven to be used as a me...
Jurnal Layanan Masyarakat (Journal of Public Services)
Basic programming training and assistance for Elementary School at SD Kr. Anak Panah are an urgen... more Basic programming training and assistance for Elementary School at SD Kr. Anak Panah are an urgent need. This is caused by the demands of students to develop their potential. Elementary students Kr. Anak Panah requires an increase in skills in terms of making or coding basic games. This training aims to improve the basic abilities of elementary school (SD) in terms of information technology. Training for students to meet the need for basic and high-level coding mastery for elementary school age children. The training was conducted online for 5 (five) months involving 200 Elementary School (SD) students. The final result of the training showed an increase in students' competence in terms of game programming coding. Basic level. Meanwhile, the average ability of the trainees increased from level 4th (four) to level 8th (eight) from a scale of 1 – 10.
Journal of Applied Management and Business (JAMB), 2021
This research focuses on the efforts of Apartment Urbantown Serpong to increase Brand Awareness. ... more This research focuses on the efforts of Apartment Urbantown Serpong to increase Brand Awareness. The strategy offered in this research is marketing communication using digital marketing. The use of social media in marketing communications in this study aims to provide a different perspective or point of view from the activities of the digital marketing process. This study also examines digital marketing strategies to increase Brand Awareness Apartment Urbantown Serpong. This study uses a qualitative descriptive method with a literature review approach. The results show that digital marketing strategies are proven to be able to increase brand awareness. The indicator used in this study is the impact or response from research sources to identify the Serpong Urbantown Apartment brand.
Part Persoalia PT. Jasamitra Propertindo have HR management tasks include human resource planning... more Part Persoalia PT. Jasamitra Propertindo have HR management tasks include human resource planning, employee recruitment, employee selection, placement and orientation, training and development, performance appraisal, and termination of employment. In the daily implementation of all human resources management tasks created manually. Therefore, the company wants the Human Resource Information System. The obstacles, the current PT. Jasamitra Propertindo not know the needs of the system according to the needs of Personnel. The solution offered is to do a needs analysis and design of Human Resource Information System capable of handling ranging from human resource planning, employee recruitment, selection, training and development, placement and orientation, performance assessment, until the termination of employment with the effective, efficient and accurate. The result of this research is the formulation of system requirements analysis, system design, system design and evaluation. Afte...
Stikom Career Center (SCC) is a technical implementation unit (UPT) which aims to help or become ... more Stikom Career Center (SCC) is a technical implementation unit (UPT) which aims to help or become a mediator between companies / agencies / industry workers, especially those coming from Stikom Surabaya. On the SCC website, alumni still have to find their own job vacancies and the company has not been able to find alumni according to the criteria they need. This process has not been able to help alumni to promote themselves to the world of work . Therefore, the purpose of this research is to build a website-based information system to quick-select suitable candidates or by applicant synchronization in accordance with the needs of vacancies offered by employer. Based on the results of trials that have been conducted in conjunction with SCC Division and PPTI Division Stikom Surabaya then alumni promotional applications can help alumni to promote themselves and help companies who want to find candidates for workers in Stikom Surabaya. with attention to the look and functions used so as ...
Uploads
Papers by Rudi Santoso