Papers by Cristian Negrutiu
Proceedings of the International Conference on Business Excellence
While the interest in Social Responsibility has increased in the last decades, partially also due... more While the interest in Social Responsibility has increased in the last decades, partially also due to the easy access that people now have to information regarding the companies they choose to work with, in Romania this sort of initiatives are still lacking, performed to answer law requirements or as a PR tool. The current study aims to put under the magnifying glass the external trends in Social Responsibility that go from the Corporate arena to entrepreneurship, while taking into account the changes brought by the COVID-19 pandemic at a global level. The study will be then contextualized to Romania in order to place the position of the East-European country on the Global chart and further investigate the possible trend in the Social Responsibility field.
Proceedings of the International Conference on Business Excellence, 2020
The purpose of this paper is to provide an overview of the innovation efforts employed by Romania... more The purpose of this paper is to provide an overview of the innovation efforts employed by Romanian logistics service providers. Innovation in the service sectors, namely in logistics and supply chain, has gained increased interest from scholars in the last years. The implications in the business environment are to be noticed, since logistics and supply chain are the backbone of any business in the world. In this sense, the performance of the supply chain can make the difference between failure or success for many companies. A tendency that has become prominent in the last years is the outsourcing of a part or the entire supply chain to professional logistics providers. Romania makes no exception to this trend, although is relatively new and has been consolidated in the last few years with the emergence of major international players. However, in order to be performant, the logistics providers need to be innovative on a constant and consistent basis. This characteristic is emphasized...
Proceedings of the International Conference on Business Excellence, 2021
Recent technological developments have led to economic changes that have an impact on the macroec... more Recent technological developments have led to economic changes that have an impact on the macroeconomic and microeconomic levels in developing countries, as well as in developed ones. The introduction of cryptocurrencies (Bitcoin is the first cryptocurrency, made public in 2009) into the economy through blockchain technology, generated a series of benefits, but also significant risks for citizens, companies and states. The main purpose of this article is to present the operating mechanism of the blockchain system and cryptocurrencies, their advantages and disadvantages and the attempts of the international authorities to regulate the crypto market. The authors will present also few case studies of tech start-ups that leveraged the versatility of blockchain principles into viable business propositions. Romania makes no exception in this field, so the authors will analyze and present the current status of this industry.
Resilience and Economic Intelligence Through Digitalization and Big Data Analytics, 2021
For a long period of time, logistics has been restricted to local or, in best cases, to national ... more For a long period of time, logistics has been restricted to local or, in best cases, to national level. This was due mainly to the fact that, for many businesses, logistics was only a cost driver, so the only concern was how to contain this cost. However, when management realized the value lost due to poor logistics, they became interested in integrating logistics in their strategic planning process. As such, logistics moved to a global level, at the same time with the customers that started to play globally. The objective of the study is to understand how logistics expanded to a global level, what are the new market characteristics and what is the role of the global logistics players in this context. The paper presents the main global players in the industry and their evolution so far. In order to streamline their research, the authors will focus on the European market in general, and on the Romanian market, in particular. As such, a representative sample of global logistics providers with regional/local presence will be analysed. The results of the study present the strategic mapping of the global logistics providers in Romania.
The Romanian Economic Journal, 2021
The present paper attempts to deal with two classical themes in a new and fresh context. The amou... more The present paper attempts to deal with two classical themes in a new and fresh context. The amount of works on leadership and entrepreneurship is vast, but the authors identified a gap in the research of these concepts in relation with tech start-ups, a domain that developed significantly in the recent period. The authors performed a detailed literature review, followed by an interview with a selected panel of entrepreneurs in Romania. The results of the study highlights few important trends related to the leadership traits of Romanian entrepreneurs. The results also confirmed a positive mindset and attitude which triggers an optimistic outlook for the Romanian entrepreneurial ecosystem.
New Trends in Sustainable Business and Consumption, 2021
The concept of green supply chain management (GSCM) appeared at mid '50s, however the studies on ... more The concept of green supply chain management (GSCM) appeared at mid '50s, however the studies on this topic grew exponentially only after beginning of XXI century. A modern and competitive business ecosystem is defined by the integration of industrial actions in harmony with environmental policies governed by a green supply chain. Both are hardly influenced by cost drivers and customer drivers, the balance between them leading to company and environmental overall performance. Beside costs there are also stakeholders pressure, including here but not resuming to industry regulators, consumers, NGOs, that are pushing for a greener supply chain even to sub-supplier's level. The study purpose is to enhance environmental supply literature and to investigate on selected companies practical examples of GSCM implementation. As scientific method we will use descriptive analysis, our paper focusing on environmental policies of top players from various industries as described by themselves on annual reports. The results will show that there is still little emphasis financially speaking on the environmental policies of respective companies compared with their turnovers. Although it might not be a complete novelty, the originality of the study is the authors beliefs that on the long run chasing a green supply chain is becoming a competitive advantage if properly handled, not only from environmental point of view but also as cost of the final product, resilience of the supply chain, capability to overpass turbulent situations and market image. From practical point of view companies will be more interested to invest in a sustainable environmental plot, switching to green supply chain if they will see the rewarding part of this action, subject action being an investment.
Sustainability
Nowadays, more and more business organizations are encouraged to find ways to produce high-qualit... more Nowadays, more and more business organizations are encouraged to find ways to produce high-quality products that are offered to users for their temporary enjoyment and then redistributed or sent to the next user pending. This is done without being conditioned to believe that we need to own something, use it for certain functions for a limited amount of time, and then throw it away. Toys are a perfect candidate for this approach. Given the lack of case studies explaining how companies can design and implement a circular economy in practice, especially in the toy industry, this study aimed to develop a case study based on Evertoys, a start-up operating in Romania, which is a country where the circular economy is only in an infancy phase. This study’s objective was to analyze this business model from the circular economy perspective. Regarding the methodology, the work followed the research strategy of the case study, which was developed by analyzing the opportunities and challenges of...
Journal of Risk and Financial Management
The present study investigated the factors that influence the feasibility and competitive advanta... more The present study investigated the factors that influence the feasibility and competitive advantage of a digital freight forwarder through a binary logistic regression model. The research is a concrete application of sustainable entrepreneurship in the transport and supply chain sector. The novelty of this topic presents a research gap that needs to be covered with dedicated studies. After the literature review and concept clarification, the article presents quantitative research involving an online questionnaire administered among a sample of transporters in Romania. Through analysis of the data collected from 405 respondents, it was found that the most important factors when selecting a digital freight forwarder are the existence of both sales and dispatch departments. Furthermore, apart from greening the industry, a digital freight forwarder has several other advantages for all stakeholders and society. The study concludes that the concept has the potential to disrupt the entire ...
The paper investigates the major trends and business models of the new reality after the Covid-19... more The paper investigates the major trends and business models of the new reality after the Covid-19 crisis. Due to the vastness of the theme, the research will be focused on the areas of supply chain and entrepreneurship. These sectors are probably the most affected today, but, also, the ones that will experience a major change in the future. Building on insights and data from top management consultants, the findings revealed some commons trends, like digitization, transparency, localization, the rising of e-commerce and the contact-less economy. In conclusion, the author proposes a model based on a virtuous cycle of elements that will shape the business models of the future as a contribution to the research in the selected sectors.
Journal of Risk and Financial Management
The present study investigated the factors that influence the feasibility and competitive advanta... more The present study investigated the factors that influence the feasibility and competitive advantage of a digital freight forwarder through a binary logistic regression model. The research is a concrete application of sustainable entrepreneurship in the transport and supply chain sector. The novelty of this topic presents a research gap that needs to be covered with dedicated studies. After the literature review and concept clarification, the article presents quantitative research involving an online questionnaire administered among a sample of transporters in Romania. Through analysis of the data collected from 405 respondents, it was found that the most important factors when selecting a digital freight forwarder are the existence of both sales and dispatch departments. Furthermore, apart from greening the industry, a digital freight forwarder has several other advantages for all stakeholders and society. The study concludes that the concept has the potential to disrupt the entire ...
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Papers by Cristian Negrutiu