Administrasi Bisnis

Prinsip dalam Konsep kewirausahaan  Bergantung diubah menjadi mandiri  Berharap diubah menjadi berbuat  Menggunakan diubah menjadi menghasilkan  Suka diberi diubah menjadi suka memberi Konsep KWU  Ke -Wira -Usaha -an  Wira = mandiri, terdepan, teladan  Usaha = Dalam melakukan upaya menciptakan atau meningkatkan nilai tambah guna memberi manfaat bagi perbaikan kehidupan dirinya, keluarganya, lingkungannya, masyarakat Bangsa dan Negara Karakteristik seorang wirausaha

Based on the research background,, the problem in this research is the sewing department never reached the production target in 2018. The purposes of this research are to find out influence of work motivation on employee performance at PT Pantjatunggal Knitting Mill branch of Mpu Tantular Semarang, compensation on employee performance at PT Pantjatunggal Knitting Mill branch of Mpu Tantular Semarang, and work motivation and compensation on employee performance at PT Pantjatunggal Knitting Mill branch of Mpu Tantular Semarang. Data collection used are questionnaires, interview, and literature review. The sample in this study are 80 employees of the sewing devison at  PT Pantjatunggal Knitting Mill branch of Mpu Tantular Semarang. The data analysis technique used is multiple regression. From the analysis of multiple regression in this research, could be found that the work motivation and compensation influence employee performance. The most dominant variable that influence the employe...

Potential foreign exchange outstanding tourism, the tourism industry Semarang demand should continue to improve to capture the potential of becoming a source of opinions. Industry conditions pariwisatan in Semarang require a marketing development model that encourages stakeholders in the field of tourism. Semarang City Tourism marketing requires an analysis of the competitiveness model approach marketing elements. Referring to the phenomenon above, this study proposes further research problems of modeling Design Marketing able to increase customer satisfaction (rating) in Semarang on an ongoing basis. The sampling technique used in this study was accidental sampling method in this case that travelers in Semarang and surrounding areas. As for the amount of sample is 103 samples. This research technique using two approaches: 1) .Confirmatory factor analysis, the Structural Equation Modeling (SEM); and 2). Regression Weight on Structural Equation Modeling (SEM). Modeling in this study ...

Kehadiran mereka telah menjadi kekuatan ekonomi kerakyatan yang tangguh dan mandiri. Pandemi COVID-19 telah mempengaruhi pendapatan sector jasa termasuk usaha Pangkas Rambut Madura yakni 90,90%. Kegiatan pengabdian ini bertujuan memberikan solusi atas dampak pandemic dengan pelatihan manajemen kesehatan dan keselamatan kerja (k3) dan penerapannya sebagai "Value Co-Creation". Kegiatan pengabdian ini melibatkan tiga mitra Usaha Pangkas Rambut Madura di Kota Semarang. Metode yang digunakan pada kegiatan pengabdian adalah pelatihan dan pemberian alat Manajemen Keselamatan dan Kesehatan Kerja (K3) serta IPTEK. Instrumen evaluasi kegiatan pengabdian dengan penyusunan kuesioner yang mengukur kinerja pelaksanaan program pelatihan, sedangkan instrument kinerja pemasaran dipergunakan untuk mengukur dampak positip bagi tiga mitra pengabdian. Hasil kegiatan pengabdian menunjukkan pertama, perilaku mitra pengabdian semakin patuh melaksanakan protocol Kesehatan. Kedua, mitra pengabdian mampu praktik manajemen K3. Ketiga, Mereka memasukan konsep penciptaan Value Co-Creation dalam praktik bisnis mereka. Keempat, mereka mampu meningkatkan kinerja usaha dengan praktik manajemen K3 dan konsep penciptaan Value Co-Creation.

This article is a future research agenda for researchers in marketing. This article was formulated on the basis of notes and important facts found in the field. Facts where sales and market share to more extensive automatic scooter. Along with increased sales and increased market share, this article tries to explore further the factors that cause the behavior of consumers choose automatic scooter. It is interesting where the Indonesian market, including market times are difficult to change, efficient and economical image into realms consideration in every decision and became a behavior so far

Purpose – This study aims to investigate how the influences of store attributes on store loyalty can be mediated by the store satisfaction framework.Design/methodology/approach – The survey data were collected from selected retail stores respondent using accidental sampling. The hypotheses were tested using structural equation modeling. This research model uses 5 variables and 25 indicators that form a store loyalty model.  in this research model has been developed and 6 hypotheses have been formulated to answer the problem of this research. Data or a questionnaire distributed to The number of questionnaires distributed by 250 questionnaires in the Semarang region. The results of the selection of incoming questionnaires from 250 questionnaires, only 180 questionnaires were stated complete, so that it was feasible to be analyzed at a later stage. Because this study uses questionnaire data as primary data, so it takes steps to test the question (questionnaire) to find out whether the ...

The three pillars of higher education for lecturers and students is an obligation. The law requires the existence of libraries in universities for those who want to organize higher education. The library, which is a sub-section of the college where it belongs, must participate in the success of the main organization's missions. The presence of the library must provide tangible benefits for academic people. The Kramat LP3I business administration students as the main actors in this study fully participated to realize the goals of the institution. They have a positive impression of the existence of the library. The results showed that the  students' perceptions of the use of the Kramat LP3I Polytechnic library in the three pillars of higher education activities were approaching good either at 74.9%.Key words: Perception, Library, LP3I Polytechnic Students. The three pillars of higher education.

Penelitian ini bertujuan untuk membantu Toko Tekstil Gemilang Jaya Bandung dalam menentukan perencanaan persediaan bahan baku tekstil dengan menggunakan teknik forecasting yang nantinya hasil forecasting dari setiap data persediaan tersebut akan digunakan sebagai bahan pertimbangan untuk menentukan perencanaan persediaan bahan baku sekaligus untuk membantu dalam pengendalian persediaan bahan baku tekstil agar tidak mengalami kelebihan maupun kekurangan dalam perihal persediaan bahan baku. Hasil analisis yang didapat berupa data statistik dari hasil forecasting masing-masing data tekstil yang ada di Toko Gemilang Jaya yang kemudian dapat digunakan sebagai bahan pertimbangan untuk menentukan perencanaan persediaan bahan baku tekstil dan sekaligus dapat digunakan untuk mengendalikan persediaan bahan baku tekstil agar tidak terjadi baik kelebihan maupun kekurangan bahan baku tekstil.

The challenge of the Madura Hair Haircut Entrepreneurs in the barber industry is not small. The problem of competition in urgent Hair Haircut business industry must be investigated is the knowledge and improvement of marketing capability. Marketing capabilities is one model design that offers problem solving for Madura haircut business. Furthermore, this research proposes the problem of research that is How a structural modeling model describes the marketing capabilities of Madura haircutting business in the face of competition in the barber industry. The sampling technique used in this research is accidental sampling method in this case is Madura haircutting business in Central Java, especially Semarang and surrounding areas. As for the number of sample research is 100 samples. This research technique will use two approaches:       1). Confirmatory factor analysis, on Structural Equation Modeling (SEM); and 2). Regression Weight in Structural Equation Modeling (SEM). The model outl...